About Us — ติ่งฟง (Ding Fong)
คือ แบรนด์วัตถุดิบสำหรับทำเครื่องดื่มและ เบเกอรี่ ที่อยู่คู่วงการร้านอาหารและเครื่องดื่มของไทยมามากกว่า 27 ปี ก่อตั้งโดย ประธานบริษัท คุณคุนหลุง หวัง และ คุณเสาวณีย์ หวัง ที่มองเห็นว่าน้ำผลไม้เข้มข้นไม่ใช่แค่สินค้าแต่คือ “โอกาส” ที่สามารถเปิดประตูสู่อาชีพใหม่ให้คนไทยจำนวนมากได้
When Thai drinks meant only coffee and tea shops, they created many fruit concentrates and taught brewing recipes to anyone seeking their own income — because Mr. Wang, a food scientist, wanted to be not just a maker but an “opportunity giver.”
Fruit Concentrate
บุกไข่มุก
เจ้าแรกในไทย
The first made in Thailand
and a pioneer of the konjac-pearl market in Thailand
ความหมายของชื่อติ่งฟง
The name "Ding Fong" comes from Chinese and carries an auspicious meaning
A pot used in victory celebrations, signifying success
Prosperity and flourishing
A brand name that is not just a trademark but a blessing — that every shop with a Ding Fong bottle on its shelf may enjoy a thriving business, a stable life, and abundant happiness
The base of the logo, resembling a pot
"Water drop"
a symbol of freshness and celebration
Standards & Growth
Today Ding Fong is Thailand's No.1 producer of fruit concentrate, certified to international standards — ISO, GHPs, HALAL and CODEX. Our highest goal is not merely to pass a standard, but for customers to enjoy our products with confidence, safety and lasting happiness. The range spans concentrated fruit syrup, syrups and drink powders through to toppings, serving everyone from roadside stalls to hotels, restaurants, cafés and beverage franchises nationwide.
“What Ding Fong Thinks & Does”
Born of good intentions
Ding Fong did not begin from a wish to sell products, but from a desire to offer “opportunity” — so anyone can build a livelihood with quality products. That DNA runs through everything the brand does, from developing recipes and teaching how to brew, to pricing that stays within reach.
Standards for customers, not for certificates
Ding Fong earned its ISO, GHPs, HALAL and CODEX certifications not simply to pass a standard, but because we believe quality and safety are what customers deserve. The ultimate goal is for consumers to enjoy our products with confidence — and sustainably.
A partner, not just a supplier
Ding Fong stands as a companion to entrepreneurs — from roadside stalls to hotels and franchises — continually developing new products, new flavours and a wide variety of ingredients so customers can create endless menus and grow their businesses sustainably.
“Happiness”
นิยามความสุขในบริบทของติ่งฟง ไม่ใช่เพียงแค่คำหวาน แต่เป็นผลลัพธ์ที่เกิดจาก 3 องค์ประกอบนี้
Product quality
Relationships & service
Everyone’s success
What “We” at Ding Fong believe in
A good product can change lives
We believe a single glass of a drink can be the start of a career, an income and stability in someone’s life. Great taste is not just deliciousness — it is an opportunity waiting in every glass.
Everyone deserves a chance to begin
Businesses of every size — a roadside stall or a city café — should be able to reach high-quality ingredients at a fair price, because everyone deserves a good start.
Lasting success must be built on standards
Quality and safety are not options but a foundation. Investing in standards is investing in trust that never loses its value.
Prosperity is something to be shared
When customers thrive, Ding Fong grows with them. Success is not a game with a single winner but an ecosystem where everyone grows together — what we at Ding Fong call the “Happiness Ecosystem”.
The classic and the modern can coexist
The flavours Thais have trusted for 27 years can be presented in fresh new forms that keep pace with the changing times — without forgetting Ding Fong’s roots and identity.
โรงงานติ่งฟง
“Filling life with the flavour of happiness, and opening the door of opportunity for everyone”
Ding Fong exists to be more than a maker of raw materials for drinks and bakery — it exists to be a “passer-on of opportunity and happiness.” Every product that leaves the factory is not merely an ingredient but a seed of a career, a dream and life stability, ready to bloom in the hands of every Thai entrepreneur. Over the past 27 years Ding Fong has not just sold ingredients for drink shops — we have passed on happiness and stability to many people, and we will keep filling life with this happiness.
Vision
“DingFong Beyond Sweetness”
We exist to create value, quality, and happiness beyond just sweet taste.
Ding Fong… more than just sweetness — it is lasting value and happiness
We aim to create consistent quality, opportunities to grow for every entrepreneur, and lasting happiness for the community — from drink shops, restaurants and cafés to partners, staff and the end consumer.
Because we believe our role is not just to sell products but to be a trusted partner — helping every menu that uses Ding Fong “mean more than just sweetness,” building on our customers’ success and passing happiness on to every consumer.
Mission
“ก้าวให้เหนือกว่าทุกความคาดหวังของลูกค้า ในทุกมิติ”
4 สิ่งเพื่อความสุขที่มากกว่า
ความสุข
บริการให้ดีกว่า
สร้างสรรค์ให้ดีกว่า
เปลี่ยนและพัฒนาให้ดีกว่า
เติบโตให้ดีกว่า
“ทำให้ถูก ทำให้ดีกว่า และทำให้ทุกสิ่งมีความหมาย”